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IMAST
Sales Force Automation
Popular

Your field sales team deserves better than spreadsheets

Sales Track digitizes your field sales and channel operations with GPS-based coverage, order collection, CRM, AI agents, visual merchandising, gamification, and route optimization — driving 15–20% higher sales productivity and up to 16X ROI.

2X

Rep Productivity

40%

Faster Order Processing

98%

Beat Compliance

100+

Enterprises

Sales Track product screenshot

Platform Preview

Command center for your field team

Real-time GPS tracking, beat compliance, and order capture — from admin dashboard to field rep's phone.

🔒 dashboard.imast.in/salestrack
Sales Track Platform — Field operations command center

Platform — Live GPS tracking, beat compliance monitoring, and performance analytics

Sales Track Mobile App — Home dashboard, order capture, and retail audit

Field Rep App — Beat plan, GPS check-in, order capture, and retail shelf audit

GPS

Verified Check-ins

AI

Route Optimization

Offline

First Mobile App

Real-time

Live Dashboards

Capabilities

Everything your field team needs — nothing they don't

Sales Track covers the full spectrum of field sales operations. Every feature is built from real-world feedback from Indian sales teams operating in complex, multi-tier distribution environments.

Territory & GPS Coverage

Essential territory management with GPS-based market coverage. Geo-fenced check-in/check-out at every outlet. Enterprise adds AI-powered route optimization for territory cutting and route planning.

Order Collection & Van Sales

One-tap order capture with auto-populated SKU lists and scheme-applied pricing. Growth adds Van Sales module for ready-stock delivery routes.

CRM & Channel Partner Management

Manage your channel partner network from Starter. Growth adds full CRM with lead management, enabling sales teams to track prospects through the pipeline.

AI Agents & Goal-Driven Intelligence

Growth includes Insights AI Agent, goal-driven AI foundation, and 7 KPIs. Enterprise unlocks Order AI Agent, Scheduling AI Agent, Copilot, and full goal-driven AI.

Visual Merchandising & Retail Audits

Photo-based retail audits, planogram compliance, and display verification. Capture visual proof at every outlet visit. Available from Growth.

Gamification & Learning

Motivate field teams with gamification, leaderboards, and multimedia learning modules (up to 5 topics). Drive adoption and knowledge retention. Available from Growth.

Reports, Dashboards & Analytics

Report builder for admins (Starter), expanding to all users (Enterprise). Campaign forms for field data collection. 100,000+ API hits for integrations.

Integrations & Enterprise Readiness

Enterprise adds low-code integration middleware with 100+ connectors, hybrid hosting support, security audit support, and custom feature limits for enterprise IT.

How it works

From login to insights in four steps

01

Plan

Managers set beat plans and assign territories. AI optimises routes based on outlet priority and geography.

02

Execute

Reps check in at outlets, capture orders, log activities, and take photos — all from the mobile app.

03

Track

Real-time dashboards show field movement, order value, coverage, and beat adherence as it happens.

04

Optimise

AI surfaces insights — top-performing routes, underserved outlets, scheme ROI — so you continuously improve.

Pricing

Sales Track Plans

Start small, scale as you grow. Every plan includes onboarding support.

Starter

Begin your digitization journey — drive 15–20% higher sales productivity

Minimum 25 users

Includes

  • Essential Territory Management
  • Channel Partner Management
  • GPS-based Market Coverage
  • Order Collection
  • Stock Reporting & Returns
  • 1 Campaign Form
  • Report Builder (Admin)
  • 100,000 API Hits for Integrations
  • Customer Success & Support
Most Popular

Growth

Goal-driven execution with 7–10X ROI potential

Minimum 50 users

Includes

  • Everything in Starter, plus:
  • CRM & Lead Management for Sales Teams
  • In-bill Trade Promotions
  • Visual Merchandising & Retail Audits
  • 5 Custom Campaign Forms
  • Multimedia Learning & Demo Module (up to 5 topics)
  • Van Sales Module
  • 20 Custom Attributes
  • Goal-driven AI Foundation
  • 7 KPIs
  • Insights AI Agent
  • Gamification
  • 10,000 Credits for Copilot Inbound Nudges
  • Email & Ticket Support

Enterprise

Scale, intelligence, and 10–16X ROI potential

Minimum 150 users

Includes

  • Everything in Growth, plus:
  • Goal-driven AI
  • Order AI Agent
  • Scheduling AI Agent
  • Copilot
  • Report Builder (All Users)
  • Period Purchase Schemes
  • Route Optimization (Territory Cutting & Route Planning)
  • Custom Feature Limits for Enterprise IT
  • Low-code Integration Middleware (100+ Integrations)
  • Hybrid Hosting Support
  • Security Audit Support
  • Dedicated Customer Success Resource
  • Priority 24x7 Support

Sales Track Add-Ons

Extend your plan

Route Optimization

AI-powered territory cutting and route planning

Face Recognition

Biometric attendance and field verification

Expense Management

Field expense claims and approvals

Event Planner

Meetings, exhibitions, and event management

Advanced Leave Management

Leave workflows for field teams

Customer Stories

Trusted by sales leaders across India

Our reps used to miss 30% of their beat. With Sales Track, compliance hit 98% in the first month — and average daily calls went from 12 to 22.

NS

National Sales Head, FMCG

The real-time dashboard changed how we run review meetings. We stopped asking what happened and started asking what to do next.

SO

VP of Sales Operations, Building Materials

Offline mode was the dealbreaker. Our reps operate in rural India — no other tool worked reliably without connectivity.

HD

Head of Distribution, Agri-inputs

FAQs

Frequently asked questions

Everything you need to know about Sales Track.

Contact support

Ready to double your field sales productivity?

Join 100+ enterprises that trust Sales Track to power their field operations across India.